All Interviews & Profiles Articles

Airships for construction have failed before. Could they take off this time?
A handful of companies are attempting to build airships specialising in lifting and carrying loads for the construction industry. 
Intervew: Ruthmann and the world’s largest truck mounts
Uwe Strotmann, managing director of Ruthmann, gives the lowdown on the latest developments in the fast-evolving truck mount market.
Interview: How Cramo plans to reclaim “leading position” in Latvia
The company, which has three depots in the capital city of Riga
GAM’s Reviver plant promises sustainable solutions to customers
GAM says its new equipment refurbishment plant will extend machine life and reduce fleet CapEx
Zeppelin Rental: Driving the energy transition
Through its new ecoSolutions brand, Germany-based rental leader is making its entire range of climate-friendly, energy-efficient services available
Interview: CPA President Brian Jones has his eyes on the future
Profitability, decarbonization, young workers entering the workforce and more are top of mind for this industry veteran
Interview: CNH exec talks about innovative Case financing program
‘Rental mechanism’ program is designed to provide flexibility to dealers and rental companies
Interview: EasyHire exec talks about bringing tool hire to more people
Joint venture with Wilko takes digitization to new level for UK-based firm
Podcast: The challenges facing the UK rental sector
CPA exex talks sustainability, tech, and more
Trackunit updates data platform with generative AI
System allows users to interrogate machine data
Interview: Former Home Depot exec on his new role with BigRentz
Matt Schweickert recently joined the board of directors at BigRentz, hoping to help the construction and rental industries continue to evolve and take advantage of greater efficiencies through digital tools 
Spartan launches its first AI ‘co-pilots’ for rental
Three rental co-pilots soon available, with more to follow
Interview: taking charge of electric machines
How one Canadian company is enabling rapid charging of electric machines
European dealers weigh the benefits of buying Chinese EV equipment
Dutch equipment dealer Kemp Groep says trade wars and far-right climate scepticism will not deter it from investing in Chinese electric earthmovers
10 ‘food for thought’ quotes on equipment rental in 2024
As we round the corner into the second half of the year, we take a look back at statements made by leaders in the equipment rental industry since the start of 2024
Andy Wright: ‘Culture eats strategy for breakfast’
IRN columnist reveals why culture is critical for businesses
How to grow a global specialist
Time Manufacturing’s new CEO Roman Rariy on his vision for customisation on an international level 
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