Merger for two Ireland aerial companies
09 September 2024
Two Ireland-based aerial platform companies, which are part of the UK’s Briggs Equipment group, have merged.
Aerial Platform Hire and Blulift are now operating under the Aerial Platform Hire trading name. The merger also sees Aerial assume control of all access hire contracts currently managed by Briggs across the Republic of Ireland.
To ensure a seamless transition, the Briggs Republic of Ireland hire team will transfer to Aerial.
Aerial Platform Hire’s headquarters. (Photo: Briggs Equipment).
This significant expansion for Aerial is part of Briggs Equipment’s long-term strategic plan to enhance its customer proposition across Ireland.
“We aim to deliver an unrivalled service that offers the most comprehensive range of high-quality materials handling equipment, powered access, welfare units, commercial vehicles, small tools, parts, and specialist machinery nationwide. We also intend to provide more flexible aftercare and quicker delivery times,” said the company.
Aerial Platform has been in business for 45 years and became part of Briggs Equipment in 2022. Aerial’s headquarters are located in Clane, county Kildare, with additional depots in Cork and Limerick.
OEM partnerships
Aerial has long-term partnerships with JLG, Genie and JCB, which have supplied the bulk of its fleet. The recent expansion has seen the addition of 12 lithium powered LGMG articulated boom lifts and a wide range of new electric, diesel and hybrid platforms for all environments from Sinoboom, Genie, Hinowa, Dingli, Almac, Manitou and JCB. This includes Ireland’s largest selection of spider booms, ranging from 15m to 33m.
Speaking about the merger, Aerial Platform Hire General Manager Keith O’Rourke said, “This is a great boost for Aerial Platform Hire and puts us in a fantastic position to offer customers a range of machinery and experience they won’t find anywhere else.
“We are modernising and improving every week, all of it with the customer experience in mind. We want to deliver the best possible service to all customers, wherever they are, and there is a real desire here to be the benchmark in terms of equipment rental companies in Ireland.”
Over the coming months, the company will add more machinery to the Aerial fleet and upgrade the depot network.
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